retail-gen-design

The Coming Automation of Retail Brick and Mortar

At VIATechnik, we are starting to see elements of the brick-and-mortar store of the future, operating today. Clients using reality capture as the foundation of the digital twin of the store layout, and then chronicle each individual shoppers’ trip through the store – what their destination area may have been when they entered; where they lingered unexpectedly to look at something that caught their eye; which displays they simply ignored and walked past; and, in a world still affected by COVID, how they behaved when they encountered another shopper in the aisle.

VIATechnik is a digital transformation leader in the AEC industry. Our firm seeks to transform the analog world of design and construction into a digital platform, enabling efficient design, industrialized construction, and a digital real estate service model. We are transforming the built environment by capitalizing on digital twin technology, by using real world data to create simulations that can predict how a product or process will perform.

Our digital transformation services include BIM, computational BIM, virtual reality and augmented reality, prefabrication, digital construction management, 4D, and software development. We’ve worked on over 2,000 projects globally, with the largest ones including Apple’s new headquarters, the Tesla Gigafactory, LaGuardia Airport, Hudson Yards, the Atlanta Falcons Stadium, and Chase Arena.